Embracing Cloud Computing for SME Success

Today’s small businesses are tomorrow’s big enterprises. To grow and succeed, every small and medium business needs constant business expansion and right customer engagement. But due to limited financial resources, most of the SMBs in India face challenges when planning for upfront IT infrastructure investment. However, last few years have seen Indian SMEs recognise technology as a key business driver and with more and more SMEs turning tech-savy, they are adopting cloud computing for operational efficiency and enhanced customer experience. As per a report by EY and ASSOCHAM, Indian SMEs are expected to increase cloud adoption at a compound annual growth rate of 20% by 2016.

Cloud computing is definitely the need of the hour; however, SMBs need to clearly understand the benefits of cloud computing to make the most of the technology. Let’s take a closer look at what cloud computing is and how can it help your SME scale new heights.

What is cloud computing?

Cloud computing is an integrated computing solution that offers convenient and on-demand network access to a large number of shared computing resources, including networks, servers, storage, applications, and services. In simple terms, cloud computing means storing files, applications, and programmes over the Internet, instead of your computer’s hard drive. It involves distributed computing on a network.

Cloud computing primarily focuses on offering services that are scalable and cost effective to the small and medium business owner. Subscription based cloud IT solutions can help small and medium enterprises cut cost and improve functionality.

How can SMBs benefit from Cloud Computing?

Even though small and medium enterprises formulate an integral part of the Indian economy, most of the SMBs in India operate in lean environments with limited resources and meager IT infrastructure. However, with the deployment of right IT infrastructure, according to the latest BCG research, SMBs can easily boost their revenues by $56 million, creating more than 1.1 million jobs in India. This is where cloud computing comes in role. It gives small and medium businesses the ability to be responsive to new business requirements without increasing their operational or capital costs. It has changed the way IT solutions are being delivered in the country.

The benefits of cloud computing are huge, especially for MSMEs. Cloud computing not only enables an MSME to access software and related services, it also significantly reduces their operational and maintenance cost. It offers enhanced competitiveness, and cloud’s flexible payment model makes access to technology affordable for most of the resource-constrained micro, small and medium businesses.

Some of the key benefits of cloud computing for SMEs are:

  • Reduces IT labour cost involved in configuration, operations, management and monitoring by up to 50%.
  • Reduces server and application managing and maintenance costs
  • Improves quality and, reduces software defects
  • Lowers end-user IT support costs

Thus, in short, cloud computing brings down the running cost of company, offers protected IT setup and promotes innovation.

Companies offering cloud computing services in India

There are many small and big players in the market offering cloud based support to SMEs in India. SMEs can take advantage of their services to enhance the performance, security and availability of their company. Some of these include IBM, NuStreet Technologies and iYogi. With broad cloud computing portfolios and vast expertise, these companies can help you maintain, optimise and expand your SMEs IT infrastructure without increasing your financial burden.

So, reap the benefits of cloud computing and ensure the best possible infrastructure for your organisation so that it can grow in the best possible way.

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